How To Get Social With SEO (because you have to)
Between Facebook’s expanded deal with Bing and the recent launch of Google’s +1 button, it’s clear that search is becoming more social. So while Facebook isn’t about to take over search and become the next Google (per se), one thing is clear: if you want to rank, you’re going to have to get social with your SEO strategy.
Of course, many traditional SEO practices will still be important. You’ll still need strong onsite SEO and a robust backlink profile (even if exact keyword anchor text is dying). But if you really want to