Archive for January, 2012

Bidding on Trademarks Makes Sense

ppc-bidding-auction

For many, many years it was considered a complete “no-no” to bid on other brand’s trademarks. In fact, worried about possible lawsuits, many performance-marketing campaigns specifically worded in their terms, that trademark bidding on competitor’s brands was not allowed whatsoever.  Despite this, many affiliates sometimes

Article source: http://performinsider.com/2012/01/bidding-on-trademarks-makes-sense/?utm_source=rss&utm_medium=rss&utm_campaign=bidding-on-trademarks-makes-sense

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Presenting Your Best Self – Part 6

Presenting Your Best Self – Part 6

January 31, 2012 – 3:21 pm by Sarah Beeskow 3 people are talking about this post. »


Welcome to the sixth and final part of our Presenting Your Best Self series. This last section is all about presenting your best self through solid communication.

A

Article source: http://blog.shareasale.com/2012/01/31/presenting-your-best-self-part-6/

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Presenting Your Best Self

Presenting Your Best Self – Part 6

January 31, 2012 – 3:21 pm by Sarah Beeskow


Welcome to the sixth and final part of our Presenting Your Best Self series. This last section is all about presenting your best self through solid communication.

A common question I receive from merchants is, “How can I keep my affiliates engaged and active in

Article source: http://blog.shareasale.com/2012/01/31/presenting-your-best-self-part-6/

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New Sponsor: Wheaten & Wheaten

wheaten

Would like to give a welcome to Wheaten Wheaten, one of our new sponsors. I have decided to start introducing our sponsors as they come in, and some of the old ones, in order to show appreciation to those who have helped build this site. Without our sponsors,

Article source: http://performinsider.com/2012/01/new-sponsor-wheaten-wheaten/?utm_source=rss&utm_medium=rss&utm_campaign=new-sponsor-wheaten-wheaten

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OldSpice Owners Discover Free Facebook Advertising and Fire 1,600

alg_old_spice_isaiah_mustafa

I’ve always said that companies are hiring way too many people to manage online advertising and that frankly, that media buyer are just lazy and many are a complete waste of money. Agreeing with me, the CEO of Procter Gamble, the mega-brand company that

Article source: http://performinsider.com/2012/01/oldspice-owners-discover-free-facebook-advertising-and-fire-1600/?utm_source=rss&utm_medium=rss&utm_campaign=oldspice-owners-discover-free-facebook-advertising-and-fire-1600

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Chris Kay and Blue Global Media Dominate

ChrisKayPic

The Payday Loan market has received a lot of negative press lately, with FTC lawsuits up the wazoo and articles written about all the scams out there. Despite this, there are a few companies out there making a killing in suprime and payday loans,

Article source: http://performinsider.com/2012/01/blue_global_media_chris_kay/?utm_source=rss&utm_medium=rss&utm_campaign=blue_global_media_chris_kay

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Tax Reporting: 1099s

Tax Reporting: 1099s

January 30, 2012 – 3:37 pm by Brian Littleton


Affiliates – Inside your account, you’ll now find the 1099 tax forms that we are required to send.

If you have any questions, need a change, or note an error in the form -please just let us know immediately and we can correct this for you.

Article source: http://blog.shareasale.com/2012/01/30/tax-reporting-1099s/

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Build Your Marketing Playbook with Super Bowl Tactics

Each year, the hype surrounding the Super Bowl seems to reach a crescendo well before the actual game. One of the more unusual aspects of the big game is the fact that the ads are watched with almost as much interest as the game itself.

The reason for this phenomenon is simple: The Super Bowl is traditionally the single biggest television event every year. Last year’s Super Bowl was the most-watched television show in history, averaging 111 million viewers. Reaching this kind of audience in a single block of time is nirvana for advertisers.

That’s why advertisers spent almost $230 million on

Article source: http://feedproxy.google.com/~r/ReveNewsOnlineRevenueBlogs/~3/zk0ZyF5r7CQ/

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100 Ways to Become a Twitter Power User

twitter

CNNFortune reported 100 million Twitter users log in at least once a month. Half of those, 50 million, log in every day. About 55% check in with mobile devices, while about 40% just check in without actually tweeting.

Those numbers are huge for anyone who’s marketing online. But that’s not all.

Thirty-four percent of marketers who use Twitter have generated leads from its use…with 20% of those closing deals.

But how do you take advantage of this growing audience of Twitter consumers? You have to become a power user. So here are 100 proven tips to help you

Article source: http://feedproxy.google.com/~r/Quicksprout/~3/SzBtWqJKzJs/

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Cashing Out: Week of January 22nd – 28th 2012 in Online Marketing News

Is ACTA the new, global SOPA?

Last week will be remembered by some as the week that SOPA died, though that hardly means the issue of online piracy is going away any time soon. Mashable reported  January 27 on new anti-piracy legislation that is gaining steam, and this time, its reach is global.

The Anti-Counterfeiting Trade Agreement, or ACTA, was already signed in October by Australia, Canada, Japan, South Korea, Morocco, New Zealand, Singapore and the US, but just added a slew of European Union member states to their growing number of supporters January 26.

The international bill, which aims to prevent copyright

Article source: http://feedproxy.google.com/~r/ReveNewsOnlineRevenueBlogs/~3/vtkOS8uwNwM/

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