Posts Tagged ‘quicksprout’

An Advanced Guide to an Effective SEO Commenting Strategy

Leaving comments on blogs is an old-school search engine optimization technique…but is it still effective in this social media world where most of the conversation has moved off blogs and onto Facebook or Twitter?

The answer is yes!

More than ever leaving comments on blogs is a good strategy for building up your social web influence, improving your SEO efforts and driving more business your way.

That’s why I wanted to share with you some of things that I’ve learned about commenting, SEO and the social web over the last year and how you can leverage them.

How commenting

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Design is Marketing

Everywhere you turn, people are talking about design. It’s been hailed as the core ingredient to the success of everything from ad campaigns, to products, to entire companies. In this post we’ll look at how to design for the success of your website or Web app.  From Jack Dorsey calling every employee at Square a designer, or Airbnb fixing an inefficient market through design, it’s clear that design makes a difference.

We can thank Steve Jobs (among many others) for this design-focused renaissance. He trained consumers to expect things that not only look great, but

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10 Ways to Get More Traffic, Attention and Higher Rankings Through Social Sharing

When it comes to getting more traffic, attention and higher rankings, there is one concept that is starting to have a huge impact on those goals…

Increasing the number of shares your content gets across social media.

That means if you write a post that gets 500 tweets, 100 likes and 40 +1s…and you do that consistently…your bound to grow your traffic and grow your search engine rankings.

So how do you get people to share you content across the social web? Here are 10:

Tactic #1: Making social sharing buttons very visible

Never force people to hunt down your

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How to Leverage Link Blending and Stage 2 Link Building to Maximize Your Rankings

If you want to maximize your rankings on Google what do you have to do? Well… other than write good content. You have to link build, right?

According to a survey SEOmoz did from 100 SEOs, the most important aspect of SEO is link building. But the big issue with link building is… everyone is already doing it. So how the heck do you compete? Link blending and stage 2 link building are two things that very few SEOs are actually doing.

Here’s how you can leverage link blending and stage 2 link building.

Tactic #1: Link blending

Link

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The Marketer’s Guide to Pinterest

HGTV. Nordstrom. West Elm. ModCloth. Those are some of the big name retailers who are using Pinterest to drive significant traffic to their retail websites. In fact, Pinterest has become so popular it is driving more traffic than Google+ to retailers’ sites.

I think it is safe to say that as marketers it’s time to take this social network site seriously. But what exactly is Pinterest? And how do you use it to promote your business or brand?

Well, this guide will help you get started.

What is Pinterest?

Pinterest is becoming a social network site for sharing interesting

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A Step-by-Step Guide to Winning (Almost) Every Single Negotiation

Ever wish you could win every single negotiation you entered? Whether it was for a job interview, appointment with a new client or winning over a big business contract, you can…if you are ridiculously prepared.

The strategy I’m talking about has won me a lot of business. And you don’t have to be a natural-born negotiator to use it. In fact, I’ve known some very timid and soft-spoken people who’ve landed great deals using this strategy…which means anybody can use it.

Let me show you how it works and why.

How to win a negotiation

It doesn’t matter what kind of

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100 Ways to Become a Twitter Power User

CNNFortune reported 100 million Twitter users log in at least once a month. Half of those, 50 million, log in every day. About 55% check in with mobile devices, while about 40% just check in without actually tweeting.

Those numbers are huge for anyone who’s marketing online. But that’s not all.

Thirty-four percent of marketers who use Twitter have generated leads from its use…with 20% of those closing deals.

But how do you take advantage of this growing audience of Twitter consumers? You have to become a power user. So here are 100 proven tips to help you

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How to Become the Person Everyone Wants to Interview

Let’s face it, you always experience a little envy when you see or hear people on television and radio. You wish it was you… in fact, you’ve been working so hard you know that it should be you. But when will your time come?

And the sad part is, you know that when your clients see one of your competitors on television or a podcast and don’t see you they often wonder if they should go with him or her instead.

You need to establish yourself as an expert, and getting interviewed by radio,

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How to Design Your Blog for Awesome SEO

Did you know that building a beautifully-designed website can be just as important to search engine rankings as site architecture and knocking out high-quality content?

It’s true.

But what exactly should you pay attention to? To help you I’ve put together a list of ten elements for good blog design that are also proven to help your search engine rankings.

Keep important content above the fold

This is pretty standard and some would even disagree that it’s not that important since people are trained to scroll, but in my own tests and the test of others I’ve seen

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6 Branding Approaches They Forgot to Teach You in Business School

Do you have all the basics of branding in place, but you are still struggling to create even a dent in your competitor’s market share?

Most companies don’t get branding… and for the ones that do, it’s often not enough. But if you don’t figure out how to climb out of the clutter and ahead of your competition, your company will fail.

So what can you do? Study the following six companies and the branding lessons they learned as they overcame the obstacles in their markets.

Lesson #1: Start with why

Too often companies start their branding journey by building a

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